User Generated Content is Laziness at Best and Theft at Worse

Boulders Beach, South Africa

The topic of User Generated Content is a hot one these days, and many marketers and branding specialists are hailing it as a must for brands looking to put out a digital product.

Unfortunately, we think User Generated Content is a bit of a sham- one that benefits the website owner only and does nothing to actually help the individual responsible for the content creation in the first place (which would be people like us).

So if you're thinking of building a brand on this style of posting, well, you've got another thing coming.

Note: All images in this article are my own. Instagram embeds are horrible beyond the reasons outlined in this article- don't use them. I am only embedding from my sites for example purposes.

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A Blogger’s Perspective into Blog Advertising and Sponsorship Values

Are you a PR representative or represent a brand in their marketing efforts and are looking to work with bloggers, social media influencers, or other non-traditional media and don't know where to begin? We're here to help!

We will be the first to admit that this field is quite murky as everyone looks at blog sponsorships and advertising differently. But as not all advertising is created equal, and to help you know what you're getting into, this guide was born.

So depending on what you're thinking of for your next campaign, the following outlines many things you need to consider!

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5 Important Things I Did in My First Year as a Full Time Blogger

Retirement Goals

It is a bit crazy to think that I'm already done with my first year as a full-time blogger. It took me ten years to get to the point to quit my job and do this as a living, and seemingly out of nowhere I'm already one year into living off of my website earnings.

I have to say, I'm never looking back.

While making the leap was a great business decision for me, in this one I wanted to share some of the things I did after making the decision to go full time as it may help others who are looking to do the same. So if you are curious what to expect, what to do first, and what it is like overall being a full time blogger in the first year, read on.

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The Reason Your Affiliate Marketing Game Stinks (And 3 Ways to Fix It)

Affiliate marketing is a tough nut to crack, and I would know.

Two years ago, in my 9th year of blogging, I was barely making $100 per month on affiliate marketing, despite having over 150,000 monthly page views on my two sites combined ($0.66 on a CPM, cost-per-1000, basis).

After many months of testing, optimizing, re-optimizing, and learning about best practices, I've overhauled my process to consistently make $1,500 to $2,000 per month in affiliate marketing on 225,000 monthly page views ($6.66 to $8.88 on a CPM basis- over a 10x increase!).

During this process, I learned the reason why my affiliate marketing sucks, and realized it is the reason why most travel blogger's affiliate marketing sucks. So today, I wanted to share more about this, and give the three biggest lessons learned in the entire process- whether you're a beginner looking for how to start affiliate marketing or are a bit more advanced and want to increase your earnings.

Read moreThe Reason Your Affiliate Marketing Game Stinks (And 3 Ways to Fix It)