The last year has been rough.
Not just in a “quarantining-at-home-sucks” rough, but also as a travel writer I’ve had to effectively kill my business as a matter of public safety. I won’t bore you with the details, but suffice it to say that our traffic is dead, our social media reach is dead, and it is going to be a hell of a time to turn things around over the coming months and years.
I’m thankful, in many ways, that I also have a local blog for my city because after the initial shutdown many people had to stick local by default. In fact, March 2021 was our third best traffic month ever and we expect that only to rise as more and more individuals get vaccinated.
But what about this travel blog? In the last 12 months, we went on precisely one trip- a socially distant road trip to the Finger Lakes to enjoy some wine outdoors for a long weekend (with quarantines before and after our trip, of course).
Now that we are fully vaccinated, well, it is time to change that. We are starting to travel again, and in this one we are sharing a bit more on how we are approaching things.