Welcome to the 44th entry into our monthly income and traffic report!
In this monthly update we share our traffic, earning, and spending figures for our blogs from the previous month so you can get a glimpse inside the business of travel blogging. In addition to sharing these for your use, by publishing our information we are also able to stay on track with our own goals for our business.
August 2018 Traffic
Our traffic for the month of August was approximately 87,772 page views. This was an increase of 2% on a per day basis from July and an increase of 63% from August 2017.
We are still seeing major spikes in Google despite not working on SEO for a fair bit of time, so our past efforts are paying off over and over again. It is getting us very excited for what can happen once we dedicate more time to this soon!
On the Discover the Burgh front, our traffic was 106,374 page views- down approximately 9.5% on a per day basis from July and up about 12% from August 2017. A big chunk of this slowdown was due to our Fourth of July article receiving a monster amount of traffic in July, and naturally not receiving the same traffic after the 4th ended.
Overall, we're still trending upwards in the right spots and that makes me really happy to report.
August 2018 Income
Our booked income for August was $5,592. The breakdown included the following:
*CPM Ads: $3,372
This income is a significant drop from our July income which was a major record due to one large contract.
That being said, August is still our second best month ever, and is up a full 10% from other months with relatively consistent income streams.
We were hoping to get another major contract inked with a partner for photography sales this month, but it did not get finalized so we are hopeful for that for September. Still, all things being equal we have to say this was a very good month for passive income!
Note: The above income is booked income, not received. Payments often range from just a few minutes to 90 days after being booked.
August 2018 Expenses
Our expenses for the month of August were roughly $985, with the following breakdown:
*Facebook ads: $125
*Conference Fees: $100
This month was a bit higher than usual as our annual renewals for our email host came up as well as some misc. expenses for attending a few conferences in September.
The biggest expense for the month was an impulse buy camera to take to Alaska which turned out to be a smart purchase overall. 65x magnification was huge for getting good shots!
September 2018 Goals
In August we announced that I (Jeremy) quit my day job to become a full-time travel blogger, and we planned on spending most of the month (including my first few weeks full-time) on vacation in Alaska.
We got back on the 2nd of September and are ready to hit things hard.
September has a number of tasks on our to do list, namely:
1) Completing a photography campaign for a client
2) Attending not one, not two, but three conferences in the USA
3) Catching up on a number of new article ideas we got while away in Alaska!
Sadly, I don't think some of my bigger projects for SEO, Pinterest, or community outreach will begin much until October when I have a solid month to work. But this to do list is a nice one for my first month of being a full-timer!
Check back in October to see how it all went!
Looking For Past Reports?
Unlike other websites who host an article series on this topic, we only have one article for our travel blog income and traffic reports.
We do this for a number of reasons, but it is mostly because we do not want dozens upon dozens of posts on our site to this one specific topic.
To compensate for this, we update this article every month based on our current data and share a graphical summary of our previous 24 months on a rolling basis. If you have any questions about data from a specific month we are happy to share more details via email at email@example.com.
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